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5 Out-of-the-Box Strategies for Malaysian Travel Agents to Penetrate the Indonesian Market via Indonesian Travel Agents
Uzaidi Udanis
February 07, 2025
The Indonesian travel market has always been a key segment for Malaysian inbound tourism. However, many Indonesian travel agents prefer to book directly with hotels and guides, bypassing Malaysian travel agents. To shift this trend, Malaysian travel agents must create unique, high-value experiences that only they can provide—making Indonesian agents essential partners in delivering these experiences.
Here are five out-of-the-box strategies to attract Indonesian consumers via Indonesian travel agents:
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